Council Bluffs is a place of bold opportunity, where unlimited ideas can come to life, community connects and development is happening.

The 712 Initiative is actively improving quality of life in Council Bluffs — from how we live, work, play and move to how we grow. Building on our community’s strengths, we’re driving vitality and growth, creating a stronger sense of place and fostering a healthy, thriving and active environment.

Our Story

The 712 Initiative grew out of a rising need for an organization that could identify and leverage opportunities around development and quality of life in Council Bluffs.

 

In 2016, Bluffs Downtown, Pottawattamie County Development Corporation and Live Well Council Bluffs joined forces to form this powerful collaboration — aligning common goals and pooling resources as a single entity.

Community. Opportunity. Vision.

It is our goal to attract and maintain an engaged and diverse population that will enhance our economic, health and cultural vitality and will continue to grow pride in this unique city.

 

We focus on areas of immediate opportunity and potential impact, working together to ensure a vibrant, active and healthy future for our community.

Read our
Strategic Plan

Bring The Party To Your Block!

The 712 Initiative has created a fun and FREE addition to the your summer festivities in Council Bluffs: The all-new Neighborhood Block Party Trailer. This portable party includes everything you need to provide an entertainment space for your neighborhood.  Click the registration link and schedule your neighborhood block party today!

 

Free to neighborhoods ($50 refundable deposit), the Neighborhood Block Party Trailer will provide you and your neighbors with: 4 street barricades; 8 tables; 30+ chairs; 2 chest coolers; 2 water coolers; a sound system; yard games & MORE.

 

Schedule your neighborhood block party today!

Reserve Now

Contact Us

The 712 Initiative
1228 South Main Street
Council Bluffs, IA 51503

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For information about our events and programs, email jsnow@the712initiative.org

Our Staff

Sheryl Garst

Chief Executive Officer

sgarst@the712initiative.org

712.396.2464

 

 

Jeffery M. Snow

Director of Programming & Events

jsnow@the712initiative.org

712.396.2463

Turner Morgan

Neighborhood Coordinator

tmorgan@the712initiative.org

712.396.2476

 

 

Rachel Kent

Marketing & PR Coordinator

rkent@the712initiative.org

712.396.2467

M: 402.290.6464

We're a small but mighty team focused on a thriving future for our community.

 

If you're a undeterred optimist, a strategic collaborator and an unabashed fan of Council Bluffs, we can't wait to meet you! Check out our career opportunities.

Redevelopment
Project Manager

Our Board of Directors

Mike Alford

President

Pinnacle Bank

 

Scott Belt

Supervisor
Pottawattamie County

 

Kristen Blum

Divisional Director

CHI Health Mercy Hospital

 

Kelly Carman

Senior Electrical Engineer

Olsson Associates

 

Rick Guill

Owner

Farmers Insurance Agency

 

Chad Hannan

Director of Supply Chain

Complete Nutrition

 

Matthew Henkes

Vice President of Grants and Initiatives

Iowa West Foundation

Carol Horner

President

Synchronicity Consulting

 

Matt Johnson

Owner

Barley's Bar

 

Edd Leach

Owner

Leach Camper Sales

 

Gary Matters

President / CEO

Frontier Savings Bank

 

Lorrie Reddish

Director of Case Management

Methodist Jennie Edmundson

 

Wendy Schultz

Chief of Staff

City of Council Bluffs

 

Ron Tekippe

President

HGM Associates